After spending a few days on the road in the Murraylands, immersing themselves in the freshest local food and produce, two globally renowned chefs are changing their menus and preparing to challenge people’s food perceptions.
The AFTD Program facilitates a number of activities focused on the emerging agritourism industry across our region. Various opportunities and activities designed to link producers with tourism operators and industry experts are made available through the program for eligible participating businesses.
Click on an article to find out more information about each of the AFTD Activities.
Rio Vista Olives Long Lunch
50 of Australia’s best chefs were brought together in the tiny Murray River township of Mypolonga for the Rio Vista Olives Long Lunch.
Idea Generation Film
Idea Generation Film is a short educational film, that aims to educate and inspire producers in the region to explore an agritourism venture.
Visual Merchandising Workshop
Visual Merchandising Workshop for local producers with Steps to Success, Store Visit and Action Plans with Sarah Davies.
Marketing Development Workshop
Phil Reedman ran the Marketing Development Workshop which helped show small winemakers how to enhance visitor experience and satisfaction.
Riverland Chef Tour, Workshops and Mentoring
The Riverland Chef Tour, workshops and mentoring leave top chefs ‘blown away’ by Riverland produce on a four-day food, and wine tour.
Murray River Market Showcase
The ‘Murray River Regional Market Showcase’ was a pilot initiative of The Bend Motorsport Park, supported and facilitated by RDAMR.
Experience the Source
Experience the Source was a one-month consumer campaign that celebrated the untapped potential within the Riverland Agri-Food Tourism sector.